Box Office: . Some industry analysts say that’s evident in the lower Saturday boom: Lego Batman was +5. Friday versus Lego Movie. Still, Warner Bros. Advance ticket sales are beating down Lego Batman (really, not a weekday movie at this time of year), and John Wick 2, with the Jamie Dornan- Dakota Johnson sequel looking at a double- digit daily haul that’s easily over $1. M but has the potential to travel far north of $1. M. Today, the James Foley- directed movie is looking to make $3. M, raising its total to $5. M. A double- digit forecast isn’t crazy talk: The last time Valentine’s Day fell on a Tuesday in 2. The Vow, another chick flick, posted $1. M on the lovers holiday, repping 2. M opening weekend. BUT, LIKE, ACTUALLY. Audience members young and old who caught the raucously joyful LEGO Batman Movie this. Warner Bros. Using the same percentage applied to Fifty Shades Darker. Still, John Wick 2 and Lego Batman are expected to post high- single- digit takes on Tuesday. Lionsgate. There’s a great groundswell behind John Wick 2, and it will be interesting to see if it emulates 2. Century Fox’s Kingsman: The Secret Service. That title fell 4. M, but it was coming off a holiday- weekend debut with a three- day of $3. M. This time, it’s the reverse and the Keanu Reeves assassin movie has the benefit of the four- day weekend. People who didn’t see the first film are finding this sequel and loving it. At $3. 0. 4. M, John Wick 2 is Reeves’ best opening in nine years and his fifth- best ever; a worthy B. O. Lionsgate knew it was sitting on a franchise, and our previous post details how the mini- major resurrected the property. Overall, the top three entries add up to $1. M, which is very close to the opening weekend that Deadpool posted last year with $1. M. He pulled everyone into one movie, while this year, families, older women and men were scattered amid three titles. Total weekend tickets sales, according to com. Score, were at $1. M, +9. 0% over Super Bowl weekend but 2. Valentine’s Day- Presidents Day holiday combo, which over three days accumulated close to $2. M. The good news: 2. January 1- February 1. B. The Lego Batman Movie (WB) $5. M, 4,0. 88 locations, $1. Fifty Shades Darker (Uni) $4. M, 3,7. 10 locations, $1. John Wick: Chapter 2 (LG) $3. M, 3,1. 13 locations, $9,7. Split (Uni/Blumhouse) $9. M (- 3. 4%) 2,9. 61 locations, $3,2. Hidden Figures(Fox), $8. M (- 2. 2%), 2,6. A Dog’s Purpose (Uni), $7. M (- 3. 1%), 3,0. Rings (Par) $5. 6. M (- 5. 7%), 2,9. La La Land (LG) $4. M (- 3. 3%), 2,0. Lion (TWC) $3. 9. M (+5%) 1,3. 37 locations, $2,9. Sing (Uni) $1. 7. M (- 5. 8%), 1,4. The Space Between Us (STX), $1. M (- 5. 5%) 2,7. 58 locations, $6.
Xx: The Return Of Xander Cage (Par) $1. M (- 6. 1%), 1,1. Rogue One: A Star Wars Story (Dis) $1. M (- 4. 9%), 9. 29 locations, $1,6. Resident Evil: The Final Chapter (Sony) $1. M (- 7. 1%), 1,2. I Am Not Your Negro (Mag), $8. K (+2. 0%), 1. 15 locations, $7,1. Jolly LLB 2 (FIP), $7. K, 1. 73 locations, $4,4. Moana (Dis), $7. 35. K (- 4. 5%), 4. 61 locations, $1,5. The Founder (TWC), $7. K (- 5. 0%), 4. 54 locations, $1,5. Fences (Par) $7. 23. K (- 4. 1%), 4. 54 locations, $1,5. Manchester By The Sea (AMZ/RSA), $7. K (- 4. 7%), 4. 54 locations, $1,5. M, 1. 3 weeks. 5. TH WRITETHRU, Sunday AM: Valentine’s Day is the one holiday that when it falls on a weekend doesn’t slow down box office. While business all around remains healthy for the top three wide entries — Warner Bros’ The Lego Batman Movie at $5. Universal’s Fifty Shades Darker at $4. M, and Lionsgate’s John Wick: Chapter 2 at $3. M — had the lovers’ holiday fell on this weekend, it would have sent ticket sales for this trio even higher. The three titles currently total $1. M from their studio- reported Sunday estimates — ironically the same amount Deadpool made a year ago. Essentially, instead of getting one all- encompassing tentpole in the market, moviegoers had three pics of varying sizes catering to different demos. The mid- $5. 0M- range debut for The Lego Batman Movie is in rare company: It’s one of six animated feature titles that have owned opening weekends in the $5. M range, and that have legged out to the high $1. M, potentially breaking the $2. M threshold. Two factors working for this $8. M budgeted toon, which conceivably carries a $1. M global P& A like Lego Movie, is its overseas play and the fact it can capitalize on kids on school break — that’s a rolling figure from now through April. Together with $3. M in 6. 0 territories, the global debut for the caped brick crusader stands at $9. M. According to Com. Score, there were 3% K- 1. Weekend projections on Friday came in quite high as business was being thrown off by strong matinees, due to kids heading to the theaters on snow days in the Northeast. Business for this Chris Mc. Kay- directed feature toon climbed 5. M. Overall, the second Lego movie is clicking with audiences and critics with an A- Cinema. Score and a 9. 1% certified fresh Rotten Tomatoes score. All of this said, we understand Lego Batman is skewing much younger than the first movie, playing more to the hand- holding boy demo (who numbered 6. Lego Movie pulled in. To see how Lego Batman is doing overseas, check here. Beamed Warner Bros domestic distribution president Jeff Goldstein, “The Lego Movie launched a franchise and Lego Batman is a stand- alone that’s part of this family. This result shows the immense interest in each of these Lego movies. We have the Lego Ninjago Movie in September, and later on The Lego Movie Sequel. While Fifty Shades Of Grey swelled on its second day due to Valentine’s Day, Fifty Shades Darker was frontloaded, seeing $2. M (including $5. 7. M previews) on Friday and a 2. M. Overall, Darker is 4. Fifty Shades Of Grey’s $8. M opening two years ago. Darker earned a much better Cinema. Score of B+ than its first chapter’s C+, indicating fans showed up Friday night. Underneath those Cinema. Score covers is something special: Females gave the E. L. James sequel an A- at 7. Fifty- four percent came out because they’re fans of the book, 2. Jamie Dornan, and 2. Dakota Johnson. Fifty Shades Darker is the highest- opening and - grossing title of director James Foley’s career. For how the film is doing overseas after three days of foreplay, see here. Lionsgate/Summit’s John Wick: Chapter 2 is on fire in third, with an estimated $1. M on Friday and $1. M on Saturday, up 5%. That surge is unprecedented in these box office times, particularly for a non- comic book property. John Wick 2. Kingsman went on to open at $3. M, largely juiced by the four- day Presidents Day weekend coinciding with Valentine’s Day. More importantly, Kingsman didn’t stop at the B. O. While Fifty Shades Darker will get goosed by Valentine’s Day on Tuesday, generally that type of movie isn’t apt to leg out. John Wick 2 will keep going: Kingsman generated a 3. M final) off a B+, and John Wick 2 is higher at A- (it even beat its first title which earned a B). What could also make the difference in regards to John Wick 2 going higher is that women aren’t turned off by it, giving it an A- (3. Another plus: John Wick 2 returns Keanu Reeves to his opening sweet spot at the B. O. If you’re a Matrix fan, then you’re in for a treat, as John Wick 2 is a big kiss to that series, especially with its onscreen reunion of Reeves and Laurence Fishburne. Critics were also stoked by John Wick 2, grading it 9. Rotten Tomatoes. The Boston and New York snowstorms on Friday didn’t damage overall weekend ticket sales much, we’re told — perhaps under 5% for all titles. WBTVLego Batman had a prime cross- promoter with its studio’s sister division Warner Bros TV. The toy brick DC superhero received a shout- out during hit series The Big Bang Theory with a special Lego Batman opening, and two Big Bang/Lego Batman promo spots aired throughout the week during the series’ off- network syndication run. WBTVIn addition, the Warner Bros studio in Burbank put Lego on a slew of its outdoor TV billboards to celebrate the opening. Other domestic highlights included an 1. Lego Batman, Batgirl and Robin costumed character tour that hit malls, TV appearances and sporting events across the country. Ads in 3. 5. M DC Comics throughout January with posters displayed in comic book stores. There was a pit stop at Comic- Con last summer, and a presence at Kidsfest with poster giveaways at Lego stores over the last three months. This was topped off by a direct email outreach to Lego Store’s mailing list. Those under 1. 8 (3. A.*******Universal. Heading into the weekend, there was a lot of noise made about the potential drop between the starts of Fifty Shades Darker and Fifty Shades Of Grey: OMG, could the franchise be in Divergent- like danger? Hardly, and phooey on those who thought so: The fact that Uni made the sequel at a responsible production cost of $5. M means this erotic noir is pointed toward profitably, especially with an overseas take in 5. M and a worldwide debut of $1. M (Grey collected $2. M in its global debut, final take was $5. M off a $4. 0M production cost). That’s not true. It’s the No. Universal distribution chief Nick Carpou said this morning. Fifty Shades Of Grey pulled in a profit of $2. M after all ancillaries, a $5. M global cume off of combined production cost and P& A of $1. M. When it comes to sequels, the only ones you can count on to post bigger openings than their predecessors are superhero movies. Fifty Shades Of Grey benefited from a large degree of curiosity two years ago: No one knew how a major studio could pull off an X- rated novel on the big screen with a R- rated take and still be faithful to the original source material. Providing more Viagra to Fifty Shades Of Grey was its near- Valentine’s Day Saturday, which drew couples, along with the opening day ladies’ night out crowd. Now, moviegoers know how soapy and sexy a Fifty Shades movie can play, and what we’re seeing this weekend is the core fanbase showing up, evident in the great Cinema. Score. And Valentine’s Day is expected to be a big payday for Darker with industry estimates forecasting a $1. M- $1. 5M day thanks to advance sales and anticipated walk- ups. Screen Engine/Com.
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